The “Now Platform” is a core component of the ServiceNow ecosystem, and it serves as the foundation for building and deploying various applications and services. Here’s an overview of the Now Platform within the context of ServiceNow:

1. Foundation for ServiceNow:

   • The Now Platform is the underlying technology and architecture that powers all of ServiceNow’s applications and services.
   • It provides a common platform for creating, customizing, and extending applications to meet specific business needs.

2. Key Features and Components:

   • The Now Platform includes several key features and components, including:
     • Application Development: Tools for building custom applications and automating business processes.
     • Service Portal: A self-service portal for end-users to request services and access information.
     • Orchestration: Workflow automation capabilities for streamlining processes.
     • Integration Hub: Pre-built integrations and connectors to connect with external systems and services.
     • Performance Analytics: Tools for tracking and analyzing data to improve service delivery.
     • Mobile App: A mobile application for accessing ServiceNow functionality on the go.

3. Customization and Extensibility:

   • One of the key strengths of the Now Platform is its customization and extensibility.
   • Organizations can build custom applications, workflows, and modules to address specific business requirements.

4. Low-Code/No-Code Development:

   • The platform promotes low-code and no-code development, allowing a wide range of users, including business analysts, to create and modify applications without extensive coding.

5. Security and Compliance:

   • Security is a top priority, and the platform includes robust security features and compliance controls to protect data and ensure regulatory compliance.

6. ServiceNow Store:

   • The ServiceNow Store (formerly known as the ServiceNow App Store) offers pre-built applications, integrations, and plugins that extend the platform’s functionality.

7. Enterprise Service Management:

   • The Now Platform enables Enterprise Service Management (ESM), which extends ServiceNow beyond IT to other departments like HR, Customer Service, and Facilities.

8. AI and Automation:

   • ServiceNow incorporates artificial intelligence (AI) and automation capabilities to enhance decision-making and automate routine tasks.

9. User Experience:

   • The platform provides a user-friendly interface and supports responsive design for both desktop and mobile devices.

10. Community and Developer Ecosystem:

    • ServiceNow has a thriving developer community and ecosystem where users can collaborate, share best practices, and access resources.