Power BI is a business analytics service provided by Microsoft that enables users to create interactive data visualizations and reports. The “Power BI app” refers to a collection of dashboards, reports, and datasets that are packaged together and shared with others in a workspace. It allows users to share their insights and data visualizations with specific individuals or groups within their organization.

Here’s a brief overview of Power BI apps:

1. Packaging Content: Power BI developers and creators can bundle dashboards, reports, and datasets into an “app” and publish it to a workspace.

2. Distributing Apps: Once the app is created, it can be distributed to specific users or groups within the organization. These users can then consume the content shared within the app.

3. Security and Permissions: Power BI apps have their own security and permissions model, allowing administrators to control who has access to the app and what level of access they have (viewing, editing, etc.).

4. Updating Apps: App creators can make updates to the app and publish new versions. When users open the app, they will see the latest version with the updated content.

5. App Workspaces: Apps are typically associated with workspaces in Power BI. Workspaces are like containers where datasets, reports, and dashboards are stored, and they can be used to organize content based on projects, teams, or departments.

6. App Navigation: Apps can have a customized navigation experience, guiding users through specific reports and dashboards to present insights in a structured manner.

By using Power BI apps, organizations can streamline the process of sharing and distributing business intelligence content to relevant stakeholders. It ensures that users have access to the right data and insights without the need to search for or recreate reports and dashboards from scratch.