Dreamforce 2022, held in San Francisco from September 20-23, marked Salesforce’s 20th anniversary with significant announcements and innovations. The event, titled “The Great Reunion,” witnessed the gathering of over 40,000 Salesforce enthusiasts, with around 150,000 more streaming the event virtually.

Key highlights and innovations from Dreamforce 2022 include:

1. Salesforce Genie: A major announcement was the introduction of Salesforce Genie, a real-time customer data platform. It’s designed to integrate and store real-time data streams at a large scale, combining them with transactional data. This platform assists in creating a unified customer profile and is applicable across various Salesforce clouds, such as Sales, Service, Marketing, and Commerce Clouds, as well as in Tableau.

2. Slack Innovations:

   • New Developer’s Platform: The Slack Digital HQ in Open Beta was announced, offering customizable and reusable building blocks for automating workflows within Slack.
   • Slack Canvas: This new feature allows users to organize, assist, and share crucial resources and details directly in Slack, enhancing collaboration.
   • Huddles Coworking: An enhanced version of Slack Huddles was unveiled, facilitating audio calls from channels and direct messages to improve team and client communication.

3. Net Zero Marketplace for Carbon Credits: This initiative is part of Salesforce’s Net Zero Cloud, designed to help organizations track and reduce carbon emissions and purchase carbon credits.

4. External Encryption System: Aimed at expanding Salesforce Hyperforce architecture into new regions, this system offers improved data residency, scalability, and security.

5. Trailhead Ranger Stars: Salesforce updated the Trailhead Ranger ranks to Ranger Stars, expanding the badge count from 100 to 600, to acknowledge the trailblazer community’s knowledge and dedication.

6. Business and Sustainability Updates: Salesforce provided updates on its fiscal success and sustainability goals, including real-time predictions with Salesforce Einstein and support for nonprofit organizations with free licenses.

These innovations and updates showcase Salesforce’s commitment to enhancing customer relationship management, developer support, and sustainability practices within its ecosystem​​​​.